[Focus] How to crack the surface of new energy vehicles

Recently, the electric vehicle charging piles in the Huanshan (North-South two-way) service area of ​​Lianhuo Expressway were officially put into operation, marking the complete line of electric vehicle fast charging network in the south section of Lianhuo Expressway.

At present, with the increasing awareness of environmental protection in the whole society, new energy vehicles have become the "tool" for many automobile manufacturers to open up the future market. The government's support for new energy vehicles seems to be a "hot spot" in the automobile consumer market. However, in the interview, the reporter found that the new energy vehicles are in a state of “red” rather than “fire” in the market. For the reason, the reporter conducted a visit.

The cruising range is short and long-distance

On September 1st, in a BYD 4S store in the eastern suburbs, a salesperson strongly recommended a new energy car to the Wang Liang couple: "This new energy vehicle subsidy is very strong, and now it is particularly cost-effective to buy." Last year won the bicycle sales champion of new energy vehicles.

Unexpectedly, Wang Liang waved his hand and said: "We don't consider buying a new energy car for the time being. The cruising range is too short. It is OK to go in Xi'an, and it can't go farther away."

Wang Liang told the reporter: "I bought this first car, which is convenient for going out to the remote door. I went back to my hometown and went halfway. I bought it and dried up." "The new energy car is quite good. Environmental protection, saving money." He said that it is good to buy a new energy vehicle to go to work in general, but unfortunately considering that the return to home is far away, he can only make another plan.

Sales staff told reporters that BYD's new energy vehicles are mainly divided into pure electric and hybrid electric oil, and the cruising range is mostly 70 to 80 kilometers. Almost every new energy vehicle enjoys both state policy subsidies and financial subsidies in Xi'an.

With BYD Tang, which quoted 279,800 yuan, it can not only enjoy the subsidy of 30,000 yuan in the country, but also enjoy the subsidy of 30,000 yuan from the Xi'an municipal government, and send a charging pile for free while giving 10,000 pieces of subsidized charging piles. money. That is to say, a car of nearly 280,000 yuan can be purchased only for 209,800 yuan, and it can save 70,000 yuan.

"The strength of such a large subsidy seems to be tempting, but for the cruising range of domestically produced cars, I personally feel that it is still necessary to discount. It is good to say that it is 80 kilometers, in fact, it can run 70 kilometers." Zhang Hao, who lives in Baqiao District of Xi'an City, told reporters that he bought a new energy vehicle that was mixed with oil and electricity last year. When you bought it, the salesperson introduced that the car has a cruising range of 70 kilometers in pure mode. In fact, it is good to run 60 kilometers of electricity once. And the longer the use time, the battery will be attenuated, the remote still depends on oil, pure electricity can only run in urban areas.

General problems with inconvenient charging interface need to be solved

In addition to lack of mileage, but also new energy vehicles charging inconvenience main distressing one thing.

When the reporter saw the taxi driver Ma Yanmin, it was already more than 5 pm. He was charging the car while he was half lying in the cab and playing with the mobile phone.

See the reporter to inquire about the situation of new energy vehicles, thinking that the reporter wanted to buy a new energy car, he advised: "Don't buy this, can't make it."

"Now the taxi business is not good. I have to spend a few hours every day to charge it." When he talks, he will suffer: "From the morning to the present, I earned more than 230 yuan. The electricity has to hurry to pull people. If you can’t do it today, you have to lose money.”

Master Ma complained that he started to go out at five or six in the morning. He ran to the top ten every night to collect the car. Sometimes he could not earn money. "The main reason is that charging is a waste of time. At least one charge must be charged once a day. If you have to wait for two or three hours at a time, if you want to run at night, you have to recharge it in the middle of the night." Master Ma said that taxi charging is not like a private car. . Private car owners who bought new energy vehicles usually have charging piles in their garages, but taxis must be at a designated location to be recharged. "The charging port interface of a typical private car is different and cannot be used."

In fact, no matter whether it is a taxi or a private car, the problem of inconvenience in charging new energy vehicles has always existed. It is also an indisputable fact that the matching ratio of charging trucks for new energy vehicles in Xi'an is seriously insufficient.

However, the reporter found in the interview that, unlike the car owners, the construction of charging piles that have been built in Xi'an is mostly idle. Most public charging piles have a very low usage rate.

The reporter went to a public charging pile near Lijia Village, and the 10 parking spaces equipped with 5 charging piles in front of him were empty. The reporter observed for nearly an hour, during which no car was used to charge the electricity. The nearby security personnel said that the charging piles were basically idle. "On average, two or three cars come to charge every day."

In this regard, new energy private car owners said that it is inconvenient to look for public charging piles outside, and the charging takes a long time. They usually charge the electricity at home and then go out.

It is understood that in recent years, Shaanxi has been approved as a pilot city for new energy vehicles in Xi'an. It has successively formulated policies including local 11 supporting, charging pile construction subsidies, free parking, and bus lanes to promote the development of new energy vehicles.

At the same time, the total number of charging facilities is less than 4,000. To this end, on July 4 this year, the Shaanxi Provincial Development and Reform Commission issued the "Special Plan for Electric Vehicle Charging Infrastructure in Shaanxi Province" (2016-2020), and it is estimated that it will invest 6.5 billion yuan in the construction of electric vehicle charging facilities in the next five years. At the same time, it is required to build 100% of new residential parking spaces in the future to build charging facilities or to reserve installation conditions. The parking spaces with public parking lots with charging conditions should be no less than 10%.

High price and high maintenance cost

As far as the current market situation is concerned, the prices of domestically produced new energy vehicles are mostly between 100,000 and 200,000,000. Of course, the price of imported products like Tesla will be higher. For some young people who are buying cars for the first time, the price is not very acceptable.

When ready to get married this year, Xiao Wu asked whether he would consider buying a new energy vehicles, Xiao Wu said: "a little better at every turn hundreds of thousands of new energy vehicles, we do not consider buying." In addition, Xiao Wu It is frank that new energy vehicles are still in the initial stage of promotion, and the construction of many supporting facilities is still not complete. "For example, post-maintenance maintenance and other aspects may become a problem. It is not like ordinary cars. Small problems can basically be solved." He said that he should wait and see for a while, and then the conditions will be mature.

Industry insiders told reporters: "Although most manufacturers will tell you that you can guarantee when you buy a car, if the new car is in a certain period of time, if there is a problem, it can be handled free of charge. But in fact, they only protect some parts, not all, if part of the problem is not within their warranty, repair or replacement costs are high. "

Behind the cautious wait and see of consumers is the eager anticipation

In the interview, the reporter found that many consumers are full of enthusiasm for new energy vehicles, almost unanimously agree with it: environmental protection, save money, but if you want to buy, most people are still worried.

In the case of environmental pressures continue to increase, it is foreseeable, the new energy vehicles is the future of automotive development a major trend. From the current policy intensity, both the central level and the local government are also making great efforts to promote it. Therefore, the new energy vehicle once won the reputation of the blue ocean of the automobile market.

According to statistics released by the China Association of Automobile Manufacturers, in the first half of this year, the number of new energy vehicles sold nationwide was 170,000, an increase of 126.9% year-on-year. Although the growth rate has more than doubled, it is far from the target of 700,000 units of sales for the whole year set by the China Automobile Association. Seemingly prosperous new energy vehicle market, in fact, did not expect the public is so hot.

However, industry insiders are still optimistic about the development prospects of new energy vehicles. As long as the market is further regulated, the government can build supporting facilities to make new energy vehicles more convenient to use, and at the same time, the prices are more civilian, and people are not struggling to buy, so environmental protection, Why don’t you do anything about money?