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Hao Hao Kun, magnificent mountains and rivers, 23 years, the vast sea. Facing the world development tide, Guangxi Yuchai Heavy Industry Co., Ltd. takes the pursuit of the development of the national enterprise as its mission and regards the industry as its own responsibility. It always adheres to the spirit of offensive reform and embraces the challenges that it faces.
In 2011, Yuchai Heavy Industry achieved sales revenue of over RMB 3.6 billion, an increase of over 40% year-on-year. In 2011, Yuchai Heavy Industry ranked 43th among the world's top 50 construction machinery manufacturers. This means that Yuchai has become a rising star of global construction machinery and a leader in national brand construction machinery.
Implement brand strategy
Fully enter the field of construction machinery
The predecessor of Yuchai Heavy Industry was Guangxi Yuchai Construction Machinery Co., Ltd., which was established in 1989 and is a Sino-foreign joint venture controlled by Guangxi Yuchai Machinery Group Co., Ltd. It specializes in R&D, production and sales of construction machinery products. It is the main export base for small excavators in China and is the most complete manufacturer of excavator products in China.
"In 1989, Yuchai Heavy Industries successfully took the lead in successfully developing China's first small-scale hydraulic excavator, the WY4 miniature hydraulic excavator, and became the first domestic manufacturer specializing in the production of small excavators," said Zhang Shiyong, general manager of Yuchai Heavy Industry.
After entering the new century, Yuchai’s engineering machinery segment has intensified its research and development and product development efforts. In 2007, the YC-8 series of new products of Yuchai excavator successfully went offline.
2009 is the "first year of the brand" of Yuchai Heavy Industry. On January 12 of this year, "Guangxi Yulin Yuchai Engineering Machinery Co., Ltd." was officially renamed as "Guangxi Yuchai Heavy Industry Co., Ltd.". This company, which has been commonly known as "Yuchai Small Digging," has since finally been established. Own brand.
In the same year, Yuchai Heavy Industry positioned itself as “being a professional construction machinery manufacturer†and comprehensively planned engineering products. The product strategy within three years was “to do fine and strong digging, to extend medium and large digging, and to develop pile-working machineryâ€. To achieve product diversification.
In October 2010, Yuchai Heavy Industry celebrated the production and sale of the first 50,000 Taiwan-based Yuchai excavators in the entire industry. At the same time, it launched 12 new products, of which some of the new products filled the domestic gap and 9 were filled. Guangxi blank: the first 42-ton large excavator, the first 46-ton large excavator, the first demolition machine, the first aerial working platform, the first wide-body dumper, and the first Rotary drilling rigs, etc.
Yuchai Heavy Industry's modern production line
On January 20, 2011, Yuchai Heavy Industry held a new product launch conference in Changzhou, Jiangsu Province. In particular, it launched 12 new products, including Bonita Heavy Machinery's 100-ton electric mining excavators, which were highly praised. The volume of digging more than 400 units has created a new record for Yuchai Heavy Industry's single trade fair. On May 30th of the same year, Yuchai Heavy Industry's new product YCD400 continuous wall grab prototype was rolled out at the base of Changzhou. This is another major achievement of Yuchai Heavy Industries' expansion of the product line of the pile-working machinery.
On October 18th, 2011, at the 11th China (Beijing) International Engineering Machinery, Building Material Machinery and Mining Machinery Exhibition and Technology Exchange, Yuchai Heavy Industry released 24 new products. The products on display included earthmoving machinery, Pile construction machinery, mining machinery and many other leading and applicable construction machinery products have changed the pattern of products based on medium and small digging products in the past, indicating that Yuchai Heavy Industry has begun to fully enter the field of construction machinery.
Today, Yuchai Heavy Industry has developed into a state-level high-tech enterprise and has fully entered the field of construction machinery manufacturing. The product system led by earth-moving machinery and piling machinery covers nine types of construction machinery products such as hydraulic excavators, rotary drilling rigs, continuous wall grabs, and aerial work platforms. Among them, hydraulic excavators have more than 160 series of more than 40 series of 0.8?220 tons.
Talking about the future development, Zhang Shiyong expressed with full confidence that during the “Twelfth Five-Year Plan†period, Yuchai Heavy Industries will establish a global service network by deepening the layout of global markets and industrial chains, and establish a brand-new competition concept with service as the core. Plates, large-scale, professional management structure. By the end of the “Twelfth Five-Year Planâ€, sales revenue will exceed 30 billion yuan, and it will steadily embark on the internationalized operation track to create an international competitive capability with certain advantages, and possess and reserve an international finance, marketing, technology, and management background. team of genius.
Adhere to independent research and development
Small talents play a big role
“The YC60?8 hydraulic excavator independently developed by Yuchai Heavy Industry has obtained a number of patents and is listed in the 'National Key New Product Plan'. It has also won the “China Machinery Industry Science and Technology Award†and “Guangxi Scienceâ€. "Technology Progress Award" and "Guangxi New Product Outstanding Achievement Award"." Liang Xiaodong, Chief Engineer of Yuchai Heavy Industry Co., Ltd. said that the achievement of such a gratifying achievement was due to the full use of the "Yulin Construction Machinery Manufacturing Talent Heights". The “magnetism†effect of Ju Cai’s wisdom was introduced.
In 2005, the "Yulin Construction Machinery Manufacturing Personnel Small Heights" was established in Yuchai Heavy Industry. In recent years, large-scale scientific and technological talents have been gathered through measures such as the introduction of talents, cooperation and development, introduction of intelligence and establishment of institutions.
In 2009, Yuchai Heavy Industry released a major strategic new product, introducing two large-scale 30-ton hydraulic excavators, two 20-ton medium-sized hydraulic excavators and four rotary drilling rigs. These eight new products are all brand-new products with independent intellectual property rights that were launched and developed at the beginning of 2009 and have reached the international advanced level. This proves the strength and combat effectiveness of the Yuchai team and the R&D team.
After many years of development and precipitation, Yuchai Heavy Industry has a strong R&D team with autonomous region-level enterprise technology centers and Guangxi Small and Medium-sized Engineering Machinery Engineering Technology Research Center. All product research and development have implemented computer-aided design, using advanced finite element analysis software, and established a powerful PDM design platform and product data management system. Product R&D planning, technical design, design review, process design, and other R&D processes all implement information-based process management. An effective technical personnel performance appraisal system and technological innovation incentives have been established to provide strong backing for product innovation and sustainable development of the company.
In 2011, Yuchai Heavy Industry achieved a record high in patents, completed 127 patent applications, and achieved an annual target completion rate of 181%, including 17 invention patents, 100 utility model patents, 10 exterior design patents, and 57 granted patents. Completed the annual patent filing task.
This information comes from China Construction Machinery Business Network http://