Shell joins FAW to launch long-term dedicated lubricants to establish new standards for aftermarket maintenance of commercial vehicles

On July 24, 2015, Shell and FAW liberation officially launched a dedicated lubricant product jointly developed by the two parties: long-term super engine oil, long-acting super transmission oil and rear axle gear oil; and for the first time in China, The total length of the box and bridge "total length of power change" of "100,000 kilometers" standard has refreshed the industry's new technical indicators and new standards for the maintenance of the commercial vehicle industry.

Shell joins FAW to launch long-term dedicated lubricants to establish new standards for aftermarket maintenance of commercial vehicles
Shell joins FAW to launch long-term dedicated lubricants to establish new standards for aftermarket maintenance of commercial vehicles

The cooperation between the two parties can be described as an industry story. As one of the top 500 automobile manufacturers in the world, China FAW Liberation owns advanced manufacturing technology, technological level, and cutting-edge technology at the forefront of the world. It is the only commercial vehicle company in China that has its own complete powertrain system. The JH6 tractor unit and J6 pilot version released by FAW Jiefang Company represent the highest level in the current automotive industry, reflecting its absolute leading manufacturing technology. Even so, it is still on the road of technical practice and idea innovation. Shell is the world’s largest international energy and chemical company and has been the world’s largest lubricant supplier for eight consecutive years. Shell Lubricant products are sold to almost 100 countries and regions in the world. They are far ahead of the industry in terms of R&D strength and are the most representative and authoritative brand in the field of lubricants. Shell's unique patented oil-based synthetic formulation technology brings innovative technologies and high-quality products to leading partners. The two top companies in the innovation concept coincide, and the strength of each other to complement each other for the long-term cooperation between the two sides established a solid foundation.

Shell joins FAW to launch long-term dedicated lubricants to establish new standards for aftermarket maintenance of commercial vehicles
Shell joins FAW to launch long-term dedicated lubricants to establish new standards for aftermarket maintenance of commercial vehicles

The two products launched at this conference are Shell and the FAW Jiefangqiangqiang, relying on Shell's world-leading technology and all-synthetic oil formulations, according to the hardware features and operating conditions of the FAW Jiefang truck, developed and applied to China's truck products advanced lubricants. During the development period, FAW Liberation and Shell together conducted a lot of rigorous experiments and tests on products, which can be said to be a perfect maintenance solution to improve the operational efficiency of commercial vehicles. Shell long-term special oil for liberation has a longer oil life, a wide range of regional applications, and stronger cleaning protection features. The long-acting super engine oil has excellent performance in acid corrosion resistance, sediment control and anti-wear protection, while the long-acting super transmission oil and rear axle gear oil highlight outstanding oxidation resistance and thermal stability. ,Excellent gear anti-pitting protection, excellent seal compatibility, and good low temperature flow and other advantages.

The launch of this co-branded special oil product not only enabled the two parties to lead the industry in terms of technology, but also established a new standard for the lubrication maintenance of commercial vehicles in China in terms of after-sales experience. The new products can effectively reduce the maintenance costs of truck drivers, reduce the frequency of pit stops, improve attendance, and significantly increase driver income.

In the future, Shell will continue to help FAW Jiefang's after-sales service market to add value. The two parties will jointly launch a variety of in-depth cooperation forms such as Liberation Shell Family Co-branded image store, Liberation Shell J6 Espier Edition maintenance and maintenance car, and a richer owner-level brand. The activities provide high quality products and services for the majority of emancipated customers.

This time, China's FAW Liberation and Shell's successful practice has extended the oil change cycle of commercial vehicle full-power assembly lubricants to 100,000 kilometers, greatly reducing the environmental pollution during the disposal of waste oil, and highly implementing the national “energy saving reduction”. The guidelines of the "Executive" and the Strategy of China's Strong Manufacturing Country of 2025 have created a new standard for efficient logistics, setting a new benchmark for China's commercial vehicle sector and escorting the Chinese auto industry's aggressive path.

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